NTV 100
CHANNEL 53
The greatest, counted backwards.
The Rolling Stone 100 Greatest Music Videos, counted down from a hundred to one every single day — and number one lands at ten to ten.
▶ Watch NTV 100 liveProgrammed from Rolling Stone — 100 Greatest Music Videos.
The week on NTV 100
| Every day | |
|---|---|
| 06:00–09:20 | THE LONG LIST |
| 09:20–15:20 | ALL ONE HUNDRED |
| 15:20–22:00 | THE HUNDRED |
| 22:00–00:00 | THE TOP TEN |
| 00:00–06:00 | AFTER THE COUNT |
In rotation
- Beyoncé — FormationMelina Matsoukas. Released with no warning the day before the Super Bowl, and argued about ever since.
- Johnny Cash — HurtMark Romanek shot it in the closed House of Cash museum. Trent Reznor said the song stopped being his.
- Madonna — VogueDavid Fincher, in black and white, three years before he made a feature.
- New Order — The Perfect KissJonathan Demme filmed the band playing it live in their own rehearsal room, in one go.
- Beastie Boys — SabotageSpike Jonze's fake 1970s cop show. The band did their own moustaches.
- D'Angelo — Untitled (How Does It Feel?)One unbroken shot, one camera move, and a performance he spent years regretting.
- Peter Gabriel — SledgehammerStop-motion a frame at a time, with Gabriel lying under glass for sixteen hours. Still the most-played video MTV ever had.
- Guns N' Roses — November RainIt cost over a million dollars and the wedding scene has its own weather.
- Michael Jackson — Billie JeanThe pavement lights up under him. It is also the video that forced MTV's hand.
- George Michael — Freedom '90Fincher again — the supermodels lip-sync it and Michael never appears.
- Beyoncé — Single Ladies (Put a Ring on It)Black and white, one take, three dancers, choreography lifted straight from Bob Fosse.
- Nirvana — Smells Like Teen SpiritShot in a hired gym for $33,000. Cobain hated the cut and re-edited it himself.
- a-ha — Take On MeAround 3,000 rotoscoped drawings over sixteen weeks.
- The White Stripes — Fell in Love with a GirlMichel Gondry built the whole thing out of Lego, a frame at a time.
- Missy Elliott — The Rain (Supa Dupa Fly)Hype Williams shot her in an inflated bin bag through a fisheye lens, and video changed.
- Duran Duran — Hungry Like the WolfShot in Sri Lanka on 35mm — the reason every band spent the rest of the decade filming abroad.
- Prince — Kiss
- Radiohead — Paranoid AndroidMagnus Carlsson's animation, made from a cartoon he was already drawing about a boy called Robin.
- DJ Shadow — Nobody SpeakA diplomatic summit that turns into a bar fight, in slow motion, in suits.
- Fatboy Slim — Weapon of ChoiceChristopher Walken dances alone through an empty hotel, and then flies.
- Young Thug — Wyclef JeanThe police shut the shoot down, so the director narrates the video he could not make.
- Yeah Yeah Yeahs — MapsKaren O is crying for real. The band she was waiting for turned up two hours late.
- U2 — OneAnton Corbijn's version, with the band in drag, is the one that stuck.
- Massive Attack — TeardropThe foetus was a puppet. It is now the House theme.
- 2Pac — California LoveA Mad Max desert built in a Californian quarry, directed by Hype Williams.
- UNKLE — Rabbit in Your HeadlightsJonathan Glazer. A man walks into traffic for four minutes and the ending rewrites all of it.
- Britney Spears — ...Baby One More TimeThe school uniform was her own idea; the label wanted something else entirely.
- Madonna — Ray of LightJonas Åkerlund's time-lapse city — it won Video of the Year and invented a decade of imitations.
- Drake — Hotline BlingJames Turrell's light installations, and a dance that outlived the song.
- Lady Gaga — Bad RomanceNine and a half minutes, and the video that made her unavoidable.
- Kanye West — Bound 2Green screen, a motorcycle and sunsets nobody could take seriously — which was the point.
- ZZ Top — Gimme All Your Lovin'The car, the keys and the girls: one formula, repeated all decade, invented here.
- Smashing Pumpkins — Tonight, TonightA shot-for-shot love letter to Georges Méliès' A Trip to the Moon, from 1902.
- The Roots — What They DoA rap video that annotates every rap-video cliché on screen as it commits them.
- OK Go — Here It Goes AgainFour treadmills, one take, filmed by the band in a friend's garden.
- Tierra Whack — Whack WorldFifteen songs, fifteen videos, one minute each, in a single unbroken run.
- Björk — It's Oh So QuietSpike Jonze turns a tyre garage into a full Hollywood musical number.
- Metallica — OneTheir first video ever, cut with footage from Johnny Got His Gun — they bought the film rights outright.
- Fiona Apple — CriminalMark Romanek. It caused an argument that followed her for a decade.
- David Bowie — Ashes to AshesThe most expensive video ever made at the time, and it retired Major Tom.
- Adele — HelloXavier Dolan shot it on IMAX cameras, which is not a thing anyone does.
- Aphex Twin — Come to DaddyChris Cunningham put Richard D. James' face on a pack of children.
- Aerosmith — Janie's Got a GunDavid Fincher, three years before he made a feature.
- Fatboy Slim — Praise YouSpike Jonze filmed it guerrilla-style outside a cinema, playing the leader of a very bad dance troupe.
- Run the Jewels — Close Your Eyes (And Count to Fuck)A single unbroken fight between Shea Whigham and LaKeith Stanfield, and nobody wins.
- Herbie Hancock — RockitGodley & Creme's robot legs. It won five VMAs at the very first ceremony.
- Janet Jackson — Rhythm NationBlack and white, in a warehouse, and the choreography is still being copied.
- Madonna — Material GirlA frame-perfect restaging of Marilyn Monroe's Diamonds Are a Girl's Best Friend.
- LL Cool J — Going Back to CaliRic Menello in black and white — the first rap video that looked like a film.
- Backstreet Boys — I Want It That WayAn airport hangar, five white outfits, and no plot whatsoever.
- Nine Inch Nails — CloserMark Romanek aged the film by hand. MTV aired it with a dozen shots blacked out.
- Van Halen — JumpFilmed in a rehearsal room for almost nothing, and it is pure charm.
- Kylie Minogue — Come into My WorldMichel Gondry: one take, four times, each with a duplicate of everything. The seams are invisible.
- Janet Jackson — Got 'Til It's GoneMark Romanek's apartheid-era South African dance hall, with Joni Mitchell on the hook.
- The Go-Go's — Our Lips Are SealedA convertible, a fountain and a band who look like they are getting away with something.
- Radiohead — JustThe man on the pavement says why he lay down. Nobody involved will say what the subtitles said.
- Queen — Bohemian RhapsodyShot in four hours for £4,500 so the band could skip Top of the Pops.
- The Verve — Bitter Sweet SymphonyOne take up Hoxton Street, and the Rolling Stones took the entire publishing off him.
- Lady Gaga — TelephoneJonas Åkerlund, nine minutes, a prison, a diner and a great many product placements.
- Taylor Swift — Blank SpaceA mansion, a lot of knives, and the first time she played the version of herself the press had written.
- Sonic Youth — Bull in the HeatherKathleen Hanna dances through the whole thing while the band barely move.
- The Replacements — Bastards of YoungA single locked-off shot of a stereo speaker for three and a half minutes. That is the entire video.
- Hole — VioletMark Seliger's beauty-pageant nightmare, and Courtney Love thrown into the crowd.
- Lil Nas X — MONTERO (Call Me By Your Name)He descends to hell on a stripper pole. The discourse lasted longer than the song.
- Mötley Crüe — Home Sweet HomeThe power ballad backstage video — MTV had to invent a rule to stop it.
- Kendrick Lamar — HUMBLE.Dave Meyers and the Little Homies. The Last Supper shot took a day to light.
- Beck — LoserMade for nothing by Beck and a friend, which is exactly how it looks and why it works.
- Run-D.M.C. — King of RockThey walk into a rock and roll museum and knock the exhibits over.
- Weezer — Buddy HollySpike Jonze cut the band into real Happy Days footage. It shipped on the Windows 95 CD.
- Twisted Sister — We're Not Gonna Take ItMark Metcalf reprises his Animal House officer and gets thrown out of a window.
- HAIM — ValentinePaul Thomas Anderson filmed them playing it live, in one room, in one take.
- Björk — All Is Full of LoveChris Cunningham — two robots, built and shot for real, not rendered.
- Rick Astley — Never Gonna Give You UpIt has since been watched more times as a prank than as a song.
- Talking Heads — Once in a LifetimeDavid Byrne studied footage of preachers and people in trances, then did all of it himself.
- Nicki Minaj — AnacondaHype Williams. It broke Vevo's 24-hour record on the day it landed.
- Blind Melon — No RainThe bee girl. She wanders off and finds an entire field of them.
- Azealia Banks — 212Black and white, one shot, one wall, and a nineteen-year-old who knows it.
- Neil Young — This Note's for YouMTV banned it for naming brands, then gave it Video of the Year anyway.
- Soundgarden — Blow Up the Outside WorldA tiny stage, giant props, and the band crushed by their own set.
- Madonna — Justify My LoveMTV refused to air it, so Warner sold it as a single on VHS and it went platinum.
Acts on this channel (50)
- A Tribe Called Quest
- Adam Ant
- Adele
- Aerosmith
- Aphex Twin
- Backstreet Boys
- Beastie Boys
- Beck
- Blind Melon
- Britney Spears
- Drake
- Fatboy Slim
- Fiona Apple
- George Michael
- Harry Styles
- Hole
- Janet Jackson
- Johnny Cash
- Kanye West
- Kendrick Lamar
- Kylie Minogue
- Lady Gaga
- Lil Nas X
- LL Cool J
- Madonna
- Massive Attack
- Metallica
- Michael Jackson
- Missy Elliott
- Neil Young
- New Order
- Nine Inch Nails
- Nirvana
- OK Go
- Radiohead
- Run the Jewels
- Sonic Youth
- Soundgarden
- Talking Heads
- Taylor Swift
- The Chicks
- The Verve
- The White Stripes
- Twisted Sister
- U2
- Van Halen
- Weezer
- Yeah Yeah Yeahs
- Young Thug
- ZZ Top